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Yearbook
The Best in Poster Design
Books
Each year, the association 100 Beste Plakate e.V. honors the most innovative and pioneering poster designs from Germany, Austria and Switzerland and celebrates classical, printed posters as supreme among the graphic arts.
Awarded and included in the yearbook: The best posters in the DACH region.
Founded in 2001, the association follows the tradition of the competition “100 Beste Plakate des Jahres” (100 Best Posters of the Year) – founded in 1966 in the GDR and after the German reunification for designs from Germany only – as well as sporadic honors for poster design in Switzerland. Therefore, the 100 best posters were honored for the 19th time in 2020. Poster designers, graphic designers, students, advertising agencies, printers and customers were invited to submit their outstanding poster designs.
Exhibitions and Yearbook
The goal of the competition is to honor excelling achievements in the area of poster design from three countries by presenting them to the public in a yearbook as well as in exhibitions. While the posters are exhibited internationally, the book featuring the 100 best posters is a project that especially excites graphic artists, designers and advertisers. The book for year 19 depicts the 100 honored posters from 684 applicants with 2,247 submissions. 100 posters from Germany (45x), Switzerland (52x) and Austria (3x) are divided into three categories: A (commissioned work), B (in-house projects) and C (students projects).
Poster Presentation in Two Parts
30 designers, curators, artists, architects and theorists were invited to write a description about the selected posters as part of the book project. The texts are not just traditional jury statements but are personal evaluations of each poster project. Among the themes and thoughts which are negotiated in these texts are “How do language and image correlate? How can visual codes, optical phenomena and trends be described via text?”
Responsible for the book design were Florian Lamm and Jakob Kirch from the graphic design studio Lamm & Kirch, located in Leipzig, Germany. The studio’s interest in the old and the new, the obvious and the hidden can be found in the black and white cover of the book. The yearbook, in which also all jurors are introduced, is divided into two parts: a textbook, in which 30 text are collected, while the second part features images, presenting a poster on each page.
Visit: 100-beste-plakate.de
The Book:
“100 Beste Plakate 19: Deutschland, Österreich, Schweiz“ was published by Kettler Verlag in 2020 (German / English). 17 x 24 cm, 332 pages, Softcover, ISBN 978-3-86206-825-8.
