P3 - NEWS

(19.11.2024 / sbr)

Atlantic Zeiser at Trustech 2024

Atlantic Zeiser, a Coesia company and provider of advanced printing and personalization solutions for the card and packaging industries, will showcase the Persosmart Color at Trustech 2024 in Paris from December 3 to 5, 2024. The company will exhibit at Hall 5.2, Booth #B2029, presenting its innovative 4-color drop-on-demand solution designed to set new benchmarks for speed, quality, and sustainability in card personalization.

Persosmart Color: Excellence in professional card personalization

The Persosmart Color is a compact and high-performance system capable of printing up to 1,500 cards per hour in mono and 1,300 cards per hour in full color. Designed for the modern card production environment, Persosmart offers edge-to-edge printing on a wide variety of card materials, including PVC/rPVC, metal, polycarbonate, and more. Its ability to personalize cards on demand eliminates the need for large stockpiles of pre-printed cards, reducing material waste and improving inventory efficiency, aligning with the industry’s growing demand for sustainability.

The Persosmart system ensures premium print quality, delivering vibrant, high- resolution designs from intricate logos and images to full-color backgrounds. Equipped with dual-sided printing in a single pass, the system is designed to efficiently handle high- volume card personalization for industries such as banking, government, transportation, and loyalty programs. Additionally, the automated inkjet nozzle cleaning feature enhances production efficiency by removing the need for manual intervention, ensuring consistent print quality, and reducing downtime.

With the integration of the Vericam Pro verification camera, Persosmart guarantees accurate printing, crucial for sectors where security and precision are paramount. The system also supports both magnetic stripe and chip encoding, providing flexible solutions for a wide range of card applications, including biometric and contactless cards.

“The Persosmart Color represents a significant step forward in card personalization, combining speed, quality, and sustainability to meet the demands of modern industries. We look forward to showcasing how this technology empowers our customers to stay ahead of market challenges”, says Gaël Murat, Senior Commercial Director at Atlantic Zeiser.

Sustainability meets creativity

By enabling on-demand printing, it minimizes waste and optimizes inventory management by only printing what is needed, when it is needed. The system is compatible with eco- friendly materials such as recycled PVC and PLA, making it an ideal choice for companies looking to meet sustainability goals while maintaining high production standards. On the other hand, creativity knows no limits: Persosmart is a full-color, edge-to-edge drop- on-demand solution for printing and personalizing flat cards. It offers the flexibility to work with various card layouts, a wide range of materials, and diverse applications, while also supporting additional personalization features like laser engraving and print-on-label.

Why Trustech 2024 matters

Trustech is a key event that highlights the latest innovations in payment, identification, and secure transaction technologies. Atlantic Zeiser’s participation underscores its dedication to advancing card personalization solutions that address the industry's evolving needs. As businesses seek more efficient, flexible, and sustainable card production solutions, Atlantic Zeiser promptly responds to these needs with Persosmart Color, a cutting-edge technology that drives productivity and creativity while meeting environmental standards.