P3 3-4/2025 en

Ricoh

Currently Under Development: The GR IV

Photography

Ricoh is pleased to announce the development of the Ricoh GR IV — the latest model of the GR-series high-end compact cameras. Designed to be the ultimate snapshot camera in the history of the GR series, the Ricoh GR IV is a totally new breed of camera, one which will satisfy every photographer’s demands and expectations.

Over a history of nearly three decades (since the introduction of the film camera, Ricoh GR1 in 1996), and two decades (since the introduction of the first digital-format GR Digital in 2005), the GR series has always kept the basic concept of pursuing the essential values of a camera: high image quality, quick response and portability. At the same time, the series has always incorporated the changes and refinements demanded to meet emerging user needs. Because of this, GR-series models have been preferred by many photogra- phers, particularly professionals and highly experienced amateurs.

Currently under development, the Ricoh GR IV inherits the basic GR-series concept, while also incorpo- rating totally new components, including a newly designed lens, a new image sensor and a new imaging engine, to further upgrade image quality. It also features more advanced communications functions and is compatible with a new application designed for smart devices to improve operability and functionality.

Based on this new GR IV, another GR-series model featuring an HDF (Highlight Diffusion Filter) is also under development.

Overview of the product under development

  • Model name: Ricoh GR IV
  • Launch date: Scheduled to be launched in Autumn 2025
  • The HDF model is scheduled to be released after winter 2025
  • The Sales Price is not determined at the moment

GR World (application for smart devices)

  • Launch date: Scheduled to be released soon
  • Supported models: All GR-series models released after the Ricoh GR II

The production and shipment of the Ricoh GR III, currently on the market, are scheduled to be discontinued this July, due to difficulty in procuring of parts and components. However, the production and marketing of the Ricoh GR IIIx will be continued for the time being.

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